7-Eleven Advertisement (1966)
This advertisement is nostalgic for me. It is remarkable how a company’s image can change over the years. My memories are of a convenience store catering to kids looking for fast food like Slurpees and burritos microwaved right there in the store! This ad gives the impression of a wholesome place safe for kids and they still called the man behind the counter a grocer. This model has been imitated by a number of other companies in the form of the ubiquitous gas station convenience store.
And now, if you send your kid to the store by herself, you’ll get a visit from your ever-so-helpful government agent, who you *may* be able to talk out of committing a state-sanctioned kidnapping.